As someone who searches the Internet a LOT I for one was pretty surprised to see this: believe it or not, only 49% of Internet users in the US use search engines daily, which is up from just one third back in 2002.
The data comes courtesy of the Pew Internet & American Life Project which also found that those who did search on a daily basis either had a college degree or had completed some college, had a household income over $50k, and they had broadband at home.
“With a growing mass of web content from blogs, news sites, image and video archives, personal websites, and more, Internet users have an option to turn not only to the major search engines, but also to search engines on individual sites, as vehicles to reach the information they are looking for.”
When US surfers do need to search for something 59% of the time they choose Google.
For more info about their findings check out the full report here.
[Via Ars Technica]
Several former Google engineers left to start their own search service and yesterday they announced it.
Cuil (pronounced “cool”) claims to be able to index more of the web faster and more cheaply than Google, which currently boasts the largest online index.
According to Tom Costello, co-founder and chief executive of Cuil, “our significant breakthroughs in search technology have enabled us to index much more of the Internet, placing nearly the entire Web at the fingertips of every user.”
The company claims to have already indexed 120 billion web pages, three times more than Google’s index.
With Google diversifying so much the time could be right for someone to challenge Google on search, but can a start-up handle the pressure of competing against heavyweights like Google, Yahoo, and Microsoft?
There’s a lot of content on the Internet that’s in Flash (no, not all of it is annoying) and one of the drawbacks to it is that the Flash content isn’t searchable, meaning as website search engines index the Internet they are only able to index text and hyperlinks in Flash files but not things like images and FLV files.
Yesterday, together with Google and Yahoo, Adobe announced that that they have a special Flash Player that Google and Yahoo both used to update their search algorithms so that now both Google and Yahoo are able to index anything within a Flash file that users can see. Plus, Flash developers don’t have to change anything with their Flash files to make them easier to search.
Good news for Flash developers worried about SEO (Search Engine Optimization).
[Via Download Squad]