At Apple’s Let’s Rock event today they announced that NBC content was returning to iTunes and would be available in HD.
That means that all of these neworks are also back:
- USA Network
- SCI FI Channel
- NBC News
Yep, that also means that shows like 30 Rock, The Office, Hereos and Battlestar Galactica are also back.
After using Microsoft’s Silverlight, an Adobe Flash competitor, to stream the Olympics over the Internet, NBC has decided to jump to drop Silverlight in favor of Flash for streaming NFL games online.
No word on exactly why the change was made, but I’d imagine it has something to do with Microsoft paying NBC to be used for the Olympics but not paying for NBC to use it for the NFL games, so NBC went with the one with the highest market share, which is Flash.
While watching the game online, the interactive version will allow you to switch camera angles, view picture-in-picture playback, view live stats and interact with the commentators in real-time.
Check out the first broadcast this Thursday between the New York Giants and Washington Redskins.
HBO content has officially been added to Apple’s iTunes store and with it comes a new pricing model for TV shows.
Shows that will go for $1.99 per episode will be:
- Sex and the City
- The Wire
- Flight of the Conchords
Shows that will go for the new price o $2.99 per episode will be:
- The Sopranos
Eddy Cue, vice president of iTunes, says “we’re thrilled to bring this incredible lineup of programming from HBO to the iTunes Store…these are some of the most talked about television shows ever, as well as some of the most requested by our customers.”
Check out the full press release here if you’re interested.
The is the first time TV shows have been priced above $1.99 per episode on iTunes, which was something that NBC wanted before they left iTunes at the end of last lear. With the precident of variable pricing now set, does that mean that NBC content will soon be returning to iTunes?
Just last month, NBC and Apple had little spat and on December 2, 2007, NBC Universal left the iTunes store.
Jeff Zucker, CEO of NBC Universal, went as far as to say that Steve Jobs and iTunes had “destroyed the music business.”
Sounds pretty serious.
But what’s this? Could this relationship actually be salvageable?
Jeff Zucker now says “We’ve said all along that we admire Apple, that we want to be in business with Apple…We’re great fans of Steve Jobs.”
Huh??? What about Steve Jobs and iTunes destroying the music business?
Stay tuned…maybe you’ll be able to get your Battlestar Galactica fix from iTunes again after all.